Smith-Dahmer’s eStudio™ suite of digital market research tools makes connecting with consumers easy! By engaging respondents anywhere they are, we can “peek over their shoulders” as they journey through their daily lives. In their own environment, filled with their own set of interruptions, challenges and celebrations, we learn things about their attitudes, rationale and behaviors that would be hard to get if we were physically along for the ride. Through our innovative and creative digital tools we are able to reach unique demographics; hard to find consumer groups, challenging recruits and just about anyone else.
- A holistic look inside the decision-making process
- A non-invasive way to approach sensitive topics
- Geographically diverse, including global participants
- A way to get to often times hard to get target audiences together